Solutions for business development

2conciliate is the method, approach and strategy that helps us to map out, analyze and develop the organization. The method is applied and integrated in the 2c8 Modeling Tool.The most common applications are to create business management systems, document business models, identify problems, risks and opportunities, map out projects and set out requirements for IT systems.

The 2conciliate method and 2c8 Modeling Tool visualize businesses with models, symbols and relationships. Visualization facilitates communication, which in turn means that more people in the work group can participate. By showing more perspectives you get a more accurate overall picture. The overall picture is vital when you consider the model to identify problems, risks and opportunities. These trigger business development, but in order for them move forward you need ownership.


The world is full of models!

In chemistry lessons at school, balls are attached with sticks to symbolize molecules. Everyone is fully aware that a molecule does not look like this, but for the purpose of learning and discussion it is a useful abstraction.
In the same way, symbols and relationships are used to create models to describe an organization. Something intangible, which is expressed using concepts, becomes a model where you can view the relationships between the concepts: A request leads to a service being carried out, which is then invoiced.


Visualization creates models with clarity concerning the questions: Why do we have the process? What are we doing? Who carries out the different tasks and who is in charge? And how do we solve the task?

Guiding questions such as why, what, who and how provide conditions for communication. The questions are posed in this fixed order. It is, for example, easier and more effective to talk about what we are doing to reach a result before asking the question of who is doing what.

By posing the questions in this order and gathering the information, the model is gradually constructed.

Guiding questions

WHY provides input and output.
 WHAT provides activities. 
WHO provides roles. 
HOW provides descriptions and links to documents systems.


We use a workshop format. Participants are invited with the aim of creating a group that is as diverse as possible. Some might have a lot of experience and knowledge within the area and take initiative and explain how it is done, while others are more passive in the beginning.

The workshop requires these people who immediately step in and take part. The longer the workshop goes on for and as the model starts taking shape, more people will join the workshop. The “newcomers” will not know that the model is correct or complete. They will ask other questions or make statements, which normally leads to changes in the model. It could be new symbols, different naming or sequence. The model gets closer to the truth.

As a model creator you simply have to go with the flow. Edit, edit, edit and edit live! Once the group is active, you have taken a big leap towards achieving ownership. The model is anchored with the participants in the workshop.

Share perspectives

Not everyone sees things the same way. Different backgrounds, experiences and work tasks influence us. This means that when, for example, a process is turned into a model, the need to visualize the interested parties might be important to one person, while another wants to visualize the organization and clarify units so that these can be staffed.

By sharing different perspectives, the process follows the discussions that take place in the workshop.


The process of creating models has a value of its own as it creates awareness and understanding. Considering the models based on responsibility, problems, risks and opportunities provides conditions for business development. As reality is rarely a perfect image with straight lines, we need to allow for flaws or development potential to be pointed out – without problems, risks and opportunities there is nothing to fuel business development.

2conciliate Business Solutions